Graphic Designing
According to the American Institute of Graphic Arts (AIGA), graphic design is defined as “the art and practice of planning and projecting ideas and experiences with visual and textual content.” In other terms, graphic design communicates certain ideas or messages in a visual way. These visuals can be as simple as a business logo, or as complex as page layouts on a website. “Graphic design takes graphical and textual elements and implements them into multiple types of media,” says designer Alexandros Clufetos, when asked to elaborate on the graphic design definition. “It helps the producer connect with the consumer. It conveys the message of the project, event, campaign or product.”Graphic design can be used by companies to promote and sell products through advertising, by websites to convey complicated information in a digestible way through infographics, or by businesses to develop an identity through branding, among other things.“Every day, we take many of the subtly artisti...