Winson Digital Techniques

Port scanning, one of the phases in ethical hacking, is the finest hacking tool ever. Primarily a command-line tool, it was then developed for operating systems based on Linux or Unix, and the windows version of Nmap is now available. Nmap is basically a network security mapper capable of discovering services and hosts on a network, thereby creating a network map. This software offers several features that help in probing computer networks, host discovery as well as detection of operating systems. Being script extensible it provides advanced vulnerability detection and can also adapt to network conditions such as congestion and latency while scanning. Scan every active IP address.   You can get detailed information on every IP active on your network to determine whether an IP has been compromised. Nmap will tell you whether a legitimate service or an external hacker is using the IP. Perform entire network scanning.   You can get information on your network as a whole, includin...

What is image SEO Image SEO refers to the practice of optimizing your images for search engines through thoughtful alt text, appropriate captions, good file dimensions, and more. Image SEO is the optimization technique that involves using best practices to ensure that your images are crawled, indexed, and displayed on search results for a relevant search query.    If you think that image SEO is done only to help you rank higher on Google Image Search, then you are wrong!  Google and other search engines have started showing images even on the web search results pages.   if you are creating a website focusing on ranking higher on search engines, make sure that the image SEO best practices listed in this article are followed without fail.  By the way, if you are running an e-commerce website, image SEO will play a pivotal role not only to rank you higher but also to increase the conversion rate.  Importance of Adding Images  Users con...

According to the American Institute of Graphic Arts (AIGA), graphic design is defined as “the art and practice of planning and projecting ideas and experiences with visual and textual content.” In other terms, graphic design communicates certain ideas or messages in a visual way. These visuals can be as simple as a business logo, or as complex as page layouts on a website. “Graphic design takes graphical and textual elements and implements them into multiple types of media,” says designer Alexandros Clufetos, when asked to elaborate on the graphic design definition. “It helps the producer connect with the consumer. It conveys the message of the project, event, campaign or product.”Graphic design can be used by companies to promote and sell products through advertising, by websites to convey complicated information in a digestible way through infographics, or by businesses to develop an identity through branding, among other things.“Every day, we take many of the subtly artisti...

 CTA A call to action (CTA) is a marketing term that refers to the next step a marketer wants its audience or reader to take. The CTA can have a direct link to sales. For example, it can instruct the reader to click the buy button to complete a sale, or it can simply move the audience further along towards becoming a consumer of that company's goods or services. The CTA can suggest that the reader subscribes to a newsletter that contains product updates, for example. To be effective, a CTA should be obvious and should immediately follow the marketing message. 1)  A call to action (CTA) is a marketing term that refers to the next step or the action that the marketer wants the consumer to take. 2) Calls to action can be as direct, such as a button that says "Buy Now," or a softer CTA such as "Read More." 3) Through practices such as A/B testing, marketers can learn which CTAs are most effective in getting the ...

The  Google Display Network  is one of Google's main advertising networks (Google Search Network is the other). The Network allows you to connect with customers browsing Google websites like Google Finance, Gmail blogger, and YouTube, as well as other partner sites, mobile websites, and applications. The Google Display Network site list spans over two million websites and reaches over 90% of the internet population.  It's important to note that the display network matches AdWords ads based on the content of a given page. Therefore, you are better able to select your audience based on appealing to their interests. The Display Network also helps build brand awareness, customer loyalty, and engagement by placing your content all over the internet. Show Your Ads on the Internet The Google Display Network allows you to choose how people browsing the internet see your ad. You can control precisely which websites your ads appear on, or you can use target...

  What is an IoT Attack? Technology and our lives are highly connected today. We use our smartphones for home automation systems. And what’s how we rely on artificial intelligence, machine learning, and the internet. All our networks and devices online are open to cybersecurity threats. The same is true for digital assets that include IoT systems owned by businesses. A malicious person can compromise your automated employee check-in console. They can break into your office network. Or, someone could guess your weak password. They can then take control of your smart home security system. Any such attack on an IoT device or network is called an IoT attack. It can infect your devices with malware. Or, breaking into your systems using loopholes like unoptimized user permissions. IoT attacks can compromise devices connected to the IoT system. This includes phones and computers. Your humble smart TV can be a loophole for cybercriminals. They can quickly gain control of your Wi...